Built it. Lost it twice. Rebuilt it with systems.

The comeback is the product.

I started with a football scholarship and a plan. Then life did what it does — I bought my first property at 25, built a seven-figure organization, and watched it all disappear. Twice.

Once we lost everything and started over from a garage floor. What I learned in the rebuild became the whole thesis of my work: stop relying on hustle and hope, and build systems that follow up, sell, and scale without you.

That obsession became Rooster AI Agents — and it's how I help founders stop losing the leads they already paid for.